The use of terms 'natural' and 'organic' is not strictly regulated in personal care industry. A number of companies purchase and use various natural and organic ingredients in their products and market the brand as 'natural' or 'organic', though not always containing only natural and organic ingredients. Many brands claim their products are 'natural', 'organic', 'contain #% of organic ingredients', or even incorporate 'natural' in their product names. However, a closer inspection often reveals a different story. 

Most commercial products contain at least some synthetic components, diluting the essence of what 'natural' truly means. Therefore, consumers seeking authentic natural skincare must exercise caution and diligence. 

Key Steps for Safer Skincare Choices

• Read Full Ingredient Lists: Understand exactly what's in the product; look for both active and inactive components.
• Seek Natural/Organic Certification Marks: Ensure the product meets standards for organic or natural ingredients, indicating safer, purer formulations.

The journey to genuine naturalness goes beyond just using natural ingredients. It encompasses the entire manufacturing process. In order to create a natural and/or organic formulation, plant derived bioactive compounds from essential oils, cold pressed vegetable oils, natural resins, extracts and other natural; raw materials should be combined with plant derived emulsifiers, surfactants, humectants, pigments and other ingredients. Most of these ingredients are often adulterated with synthetic or toxic intermediates as it is very costly to go 100% natural and plant-based.

However, at Carol Priest, we prioritise the purity and naturalness of every single ingredient we use. We also care about how we source the ingredients. We follow a quality over quantity concept where we choose top quality, analytically tested ingredients from a reliable supplier. This ensures clean processing, which eliminates cross contamination. 

'Natural' for us is not just a label; it's a practice ingrained in our entire production process. All our products are made from natural ingredients only, free from synthetic ingredients. To ensure the highest quality, each Carol Priest product is handcrafted in small batches, ensuring attention to detail and preservation of natural integrity.

Those who try our products will immediately feel the difference of genuine natural skincare products. We represent the pinnacle of personal care - products that naturally nurture and rejuvenate your skin and hair